Software and strategy for AI search
Make your brand the answer.
Your buyers ask an assistant now, and get a shortlist of three rather than a page of ten. ASTRISS measures whether you are named in that shortlist, applies the fix to your own site, and puts someone senior on what to do next.
Trusted by growth teams scaling with AI-native marketing
An assistant credits two or three sources. Everyone else is not in the answer at all.
- Astriss Scope
- The software
- Astriss Advisory
- The people
The shift
A search engine gave your buyer ten links. An assistant gives them three names.
For twenty years the job was to rank. There were ten positions on a page, and being seventh still put you in the room. That page is being replaced by a single generated answer that names two or three suppliers and does not list the rest.
Those answers are assembled from sources the model decides to trust, and they are assembled fresh each time. Five assistants now sit between your buyer and their shortlist: ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews.
Nobody is checking whether you are in them. Rank tracking cannot see inside an answer, and the analytics you already have will not tell you about a purchase decision that happened in a conversation you were never part of.
Two products
One measures and acts. One decides what is worth doing.
Astriss Scope
The softwareFind where you are absent, then close it.
- Tracks the assistants on a schedule
- ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, checked continuously rather than sampled once.
- Finds the questions you lose
- The buying questions where a competitor is named as a source and you are not.
- Applies the fix to your own site
- Writes the change and publishes it through your CMS. Nothing goes live without your review for the first 30 days.
- Proves it worked
- Measured against a held-back control group, so movement is attributable rather than coincidental.
Astriss Advisory
The peopleDecide which gaps are worth closing at all.
- Diagnoses before recommending
- A written findings document on where you show up, what your positioning communicates and where the operation loses time.
- Sequences the work
- A small number of things that matter, in order, each with an owner, a cost and a way to tell whether it worked.
- Rebuilds the position
- Who you are actually for, what you are actually better at, and what to stop saying.
- Hands it back
- Every engagement is designed to end. You keep the playbooks, prompt systems and standards.
Scope and Advisory read and write to the same market context, so what the software measures and what the consultancy decides stay in sync. These are the two you can buy today.
How it fits together
Measurement alone does not move anything
Most AI visibility tools hand you a dashboard and wish you luck. Knowing how often you are cited is only useful if someone works out which gaps are worth closing, rewrites the content that closes them, and points the rest of your marketing the same way.
That is the split. Scope tells you the truth about where you stand and acts on it. Advisory decides what should be true instead.
- Astriss Scope
- Astriss Advisory
- Nature
- Continuous, automated
- Senior, human
- Job
- Tells you where you stand, then closes the gap
- Decides what to change
- Remit
- Citation tracking, content scoring, structured data, published fixes
- Positioning, AI readiness, operating model, implementation
- Entry price
- Quoted per account
- From £1,450 one-off
Buy either, or both on one Momentum plan. Scope and Momentum are scoped and quoted on a call. See Momentum →
Visibility preview
How many buyers are asking AI and hearing someone else?
A directional model, not a forecast. Adjust the inputs to see roughly how much of your market is making a shortlist decision inside an AI answer you don’t appear in.
Your addressable monthly research volume — not just your own traffic.
Rising fast in most B2B and professional-services categories.
How often you appear when AI answers a relevant buying question. Most brands have never measured this.
A realistic goal for a sustained programme is 2–3× your starting point over two to three quarters.
3,200
buyers per month making decisions with AI assistance
2,944
of those currently reaching an answer that doesn’t mention you
+544
additional buyers reached per month at your target share
+6,528
annualised, if the target holds
Directional only. Assumes citation share converts proportionally to reach, which varies by category and prompt type. We measure the real number in the first two weeks of any engagement.
Find out whether you are in the answer
Thirty minutes, no deck. We look at the questions your buyers actually ask, and who is being named instead of you.